Home care is a broad term frequently applied to multiple levels of in-home care. Home health care is a physician-led medical necessity and includes skilled care rendered by a medical professional such as a nurse, a practitioner, or a therapist. Patients receiving home health care are typically working to recover from some type of chronic illness or injury.
Companion care is strictly non-medical. With an estimated 10,000 baby boomers turning 65 every day, not all seniors or those requiring home care are suffering from an acute or chronic illness. In fact, in most instances, the difference between most seniors remaining at home versus needing to transition to traditional and more expensive facility care can be as simple as assistance with "Activities of Daily Living" (ADLs) - bathing and grooming, dressing and undressing, meal preparation and feeding, functional transfer and ambulation, medication reminders and cognitive stimulation, and more.
Especially in a post-pandemic era where more services are being transitioned to in-home, seniors want to "age in place" - in familiar and comfortable home environments that are safer and bring greater peace of mind to loved ones. With the majority of our seniors requiring non-medical companion care versus medical home health care, market opportunities are increased and barriers to entry are reduced.
Through public health emergency, health systems and government agencies witnessed firsthand the value of both medical and non-medical home care. With isolation and lack of social interaction, loneliness, risk of dementia, and other medical conditions are dramatically exacerbated. In recognizing both health benefits and cost-savings for already overextended budgets, funding for waiver programs designed to support non-medical companion care services and home-focused care delivery concepts are being increased.
"Helping seniors delay or avoid institutionalization by facilitating aging in place has the potential to significantly reduce public spending on long-term care. Kaye, Harrington, and LaPlante estimate that supporting a resident in a nursing home costs five times more than in a community setting. Critical to unlocking this potential savings, then, is meeting the housing and health needs of seniors in their current homes and communities. "
In leveraging years of experience in the home care industry and in working with an untold number of client-providers, Home Care Access (HCA) is designed to educate, train, and empower motivated business owners and aspiring entrepreneurs eager to maximize industry market opportunities.
More specifically, through our training material, exclusive coaching opportunities and media support, our goal is to equip you with the required skills, knowledge, information, and resources to successfully start, grow, and scale a dynamic non-medical home care agency.
Our training material is designed to offer firm understanding of the particulars associated with our industry, strategies for success and mistakes to avoid, operational practices for managing caregivers and effective alignment with clients, and much more.
Exclusive coaching is available for providers looking for direct assistance in researching contract opportunities, navigating application and enrollment processes, developing targeted manuals, associated policies and procedures as required by your State, government agencies, and possible health care systems.
Our media team is available to assist in creating brand recognition and continuity of messaging across all platforms to include website design and marketing materials.
Caregivers are essential compassionate providers responsible for rendering personal care, and many aspire to owning their own successful home care agency, but just because you are a successful caregiver doesn't mean you will be a successful entrepreneur. Successful caregiving does not equate to automatic success as a business owner. As the owner of a home care agency, much more is required.
As the owner, you will work to increase and cultivate a strong client base, which is not hard considering the growing elderly population. However, you must also find, recruit, train, retain and manage competent and capable caregivers. So, although you have the heart and compassion of a caregivers, you must also have the skills and knowledge required to successfully grow and scale your business.
Home Care Access is designed to provide you with the necessary skills, information, effective strategies, and even personal assistance for navigating the challenges associated with scaling a successful home care agency.
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