Our Personal Home Care Business Model is Different
We are "Multidimensional" Business Minded
What do we mean by "multidimensional?" Unlike online "gurus" focusing exclusively on private pay clients or pushing you into a franchise business model, we are contract-focused - working to position and get you qualified to care for those on waiver programs and the VA. Why? Because waiver and VA contracts offer a more stable, turn-key client base while reducing your need for full or part-time marketers.
Of course, HCA is committed to preparing and teaching you how to find and cultivate private pay clients. In fact, many times it is a prerequisite. In order to quality for waiver programs, they will want to see that you are already operational, serving seniors within the community, and you have active caregivers.
However, especially with an increasing number of hospitals, medical centers, and rehabilitation facilities offering in-home healthcare services, finding and recruiting private pay clients can sometimes be a daunting challenge. Established facilities already have a competitive advantage, but you can reclaim the advantage by pursuing waiver and VA work in addition to private pay clientele.
Home Care Access is not a franchise. We are committed to empowering YOU and increasing your brand.
Home Care Access Executive Leadership Team
Marty Ruegg, Director of Client Development
Marty Ruegg, Director of Client Development
Marty Ruegg, Director of Client Development
After receiving a Bachelor of Science degree in Marketing from the University of Akron, Marty held multiple sales and marketing positions throughout Northeastern Ohio area with a focus on franchise businesses.
Through his franchise experiences, Marty gained inspiration to invest in his own franchise, a personal home care agency. After a few years and hundreds of thousands of dollars later, Marty realized the franchise business model with respect to home care was disadvantageous for the franchisor and invested more money to purchase out of the franchise.
As owner of Community Caregivers and more than 20 years of experience in the home care industry, Marty is experienced and skilled in business management, product development, strategic planning, operational oversite, legal and technical compliance, contract negotiation, and asset acquisition.
Jeanne Ruegg, Client Operations Advisor
Marty Ruegg, Director of Client Development
Marty Ruegg, Director of Client Development
After receiving her LPN Nursing Degree from Hannah E. Mullins School of Practical Nursing, Jeanne was an LPN at Akron General Hospital for 22 years specializing in cardiology, urology, gynecology, oncology, medical and surgical nursing, and family practice.
In joining her husband to launch their home care agency, Jeanne did not hesitate to take the helm. Through her medical and leadership experience, Jeanne has ensured all nursing, office support, and caregivers are properly trained and operating in compliance with state and agency mandates, and that Community Caregivers is prepared for all site audits and evaluations,
Jeanne participates in staff recruiting, training, evaluation, and administering Home Health Aide Certification Classes. She conducts weekly meetings with staff and leadership to oversee client cases, discuss possible issues and resolution.
Nancy Lederhos, Client Development Advisor
Marty Ruegg, Director of Client Development
Nancy Lederhos, Client Development Advisor
A native and entrepreneur of Colorado, Nancy has more than 25 in the home care, home health, and hospice industries dating back to 1999, and she has a fierce passion for caring for the elderly to ensure they receive the best quality care.
After serving in many industry leadership positions, in 2011 Nancy launched the first of it's kind hands-on competency and training lab in Colorado specific to elder care leading the way to better quality outcomes. Nancy built a modernized and robust training programs for personal care providers to high acuity vent/trach Registered Nurses.
In addition to consulting and advising agencies from around the country, Nancy has been involved in various agency mergers and acquisitions, financial audits and enhancements, risk assessments and management, state compliance, quality controls, ethics training, credentialing, and contract writing and negotiations.
Joel Davis, Executive Director
Cicely McElrath, Client Development Advisor
Scott Woodward, Client Success Director
A native of upstate New York, Joel attended the United States Military Academy at West Point where he majored in pre-law, minored in systems engineering, and was captain of the 1995 varsity football team.
An entrepreneur by nature, Joel launched his first business, an NEMT service, in early 2000. After signing multiple contracts with hospitals and nursing facilities, Joel began mentoring other entrepreneurs around the country on how to duplicate his success. Since then, he has become a best-selling author, software developer, and builder of multiple multi-million dollar businesses.
Joel is regularly involved in business acquisitions, executive evaluations, contracts and service agreements negotiations, arbitration, business development and client-provider mentorship in the NEMT and home care industries, and more.
Scott Woodward, Client Success Director
Cicely McElrath, Client Development Advisor
Scott Woodward, Client Success Director
A highly experienced professional with more than 20 years of experience in the retail industry. Scott has established himself as a results-driven leader with a proven track record of delivering exceptional customer service.
Working in retail management for major national organizations including Verizon and T-Mobile, Scott consistently demonstrated his ability to lead and motivate teams, drive sales growth, and optimize operations.
Scott’s exceptional communication skills and his ability to build strong relationships with both customers and team members are keys to his success.
Known for his positive attitude, strong work ethic, and unwavering commitment to delivering exceptional results, Scott has collected numerous awards including Team Elite and Winners Circles multiple times.
Cicely McElrath, Client Development Advisor
Cicely McElrath, Client Development Advisor
Cicely McElrath, Client Development Advisor
A native of Greenville, SC, Cicely has more than 20 years of experience as a Registered Nurse, 7 of which she has traveled to other states. She specializes in surgical nursing but has also worked as a Geriatric Care Manager providing concierge services for the elderly.
Inspired by her experience in working with seniors, Cicely started her own home care agency where she gained exceptional knowledge of the processes and management procedures of the home care industry. Cicely continues to serve as an RN supervisor providing oversight and caregiver training for other agencies. She assists with maintaining agency compliance and state regulations.
Cicely's strong leadership abilities combined with her extensive experience have allowed her to excel in a variety of roles and those roles are continuously expanding, with patient care at the center.
Joseph Ruggiero, Director of Media Development
A Magna Cum Laude graduate of East Stroudsburg University where he was a standout student-athlete and leader on the football team, Joseph majored in Entrepreneurship & Marketing.
While in college, Joseph served many roles as a media intern – eventually being elevated to Social Media Coordinator and later hired as a Digital Marketing Executive. In that position, Joseph enjoyed working with corporate clients such as the World Wrestling Entertainment (WWE), The NYPD, Harlem Globetrotters, Xtreme International Ice Racing, and more.
Joseph has worked with clients ranging from startup to international organizations across all media platforms. In collaborating with diverse developers and engineers, he has developed a deep knowledge of integrated media development and multi-dimensional project designs, development, and marketing.